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	<title>Comments on: Adding Business Value: Amazon vs The Supermarket</title>
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	<description>Meaningful Lives Don&#039;t Happen By Accident</description>
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		<title>By: Joel G</title>
		<link>http://joel-mark-witt.com/blog/2009/adding-business-value/comment-page-1/#comment-3245</link>
		<dc:creator>Joel G</dc:creator>
		<pubDate>Tue, 21 Apr 2009 12:50:20 +0000</pubDate>
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		<description>Joel, that&#039;s a really great observation. It&#039;s powerful to understand how value-added services/features can really build the level of trust that an organization always hopes to have with it&#039;s constituents. And likewise, how if customers don&#039;t perceive the value in them, it can turn them off.

But I&#039;ll never forget when we went to that movie with your brother and cousins and they didn&#039;t show the credits at the end the whole way through so we all got our money back because you went and talked to the manager! That was great. I sit through the credits most of the time now, too (partly to make sure I don&#039;t miss anything extra at the end like they do sometimes).</description>
		<content:encoded><![CDATA[<p>Joel, that&#8217;s a really great observation. It&#8217;s powerful to understand how value-added services/features can really build the level of trust that an organization always hopes to have with it&#8217;s constituents. And likewise, how if customers don&#8217;t perceive the value in them, it can turn them off.</p>
<p>But I&#8217;ll never forget when we went to that movie with your brother and cousins and they didn&#8217;t show the credits at the end the whole way through so we all got our money back because you went and talked to the manager! That was great. I sit through the credits most of the time now, too (partly to make sure I don&#8217;t miss anything extra at the end like they do sometimes).</p>
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